Our Core Values

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Source and produce the highest quality products
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Invest in our people, our greatest asset
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Deliver a phenomenal customer experience every time
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Service

We go the distance.
We believe in sincerity, being proactive and attention to detail. That’s why we listen to you, prioritize your experience and strive to exceed your expectations.
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Culture

We enjoy and value what we do.
We believe in one another and work hard while maintaining perspective. That’s why we encourage growth, foster creativity and take time to recognize achievements.
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Nutrition

We make nutritionally-balanced meals.
We believe that a healthy foundation is essential to the development of children. That's why we've created meals with balanced nutrition in mind while also aiming to expand young palates.
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Education

We guide and teach each other.
We believe that understanding the developmental and nutritional needs of children and the challenges families face in feeding their children help us collectively improve the ways in which we can better serve families. That’s why we educate ourselves through research, partnerships with experts and by listening to you.
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Relationships

We build meaningful, long-term relationships.
We believe that our relationships are based on mutual admiration and a desire to provide the very best products to our customers. That’s why we invest in people—to ensure our relationships are successful and long-lasting.
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Innovation

We’re built on bold ideas that make a difference.
We believe in continuous improvement in every aspect of our business and are never content with the status quo. That’s why we pursue new, innovative ideas that keep us at the forefront of our industry.
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Sustainability

We honor and preserve the environment.
We believe that the world our children will inherit is as precious as they are. That’s why we focus on sourcing sustainably-produced and organic ingredients, while using packaging made from eco-friendly materials to ensure our operation has a minimal carbon footprint.

Designed by Pediatric Dietitians, Approved by Busy Parents

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